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Broadbent, K. (1996a, November 01). A buyer's perspective . ANA - ESOMAR. Retrieved May 11, 2024, from
https://ana.esomar.org/documents/a-buyer-s-perspective-
Basu and Chakrabarty (1996a, September 01). Understanding from within . ANA - ESOMAR. Retrieved May 11, 2024, from
https://ana.esomar.org/documents/understanding-from-within-
White and O'Doherty (1996a, September 01). Active listening to consumers . ANA - ESOMAR. Retrieved May 11, 2024, from
https://ana.esomar.org/documents/active-listening-to-consumers-
Stokmans and Loosschilder (1996a, September 01). The interactive concept test . ANA - ESOMAR. Retrieved May 11, 2024, from
https://ana.esomar.org/documents/the-interactive-concept-test-
Lecomte and Willke (1996a, September 01). Brand proliferation and consumer purchasing . ANA - ESOMAR. Retrieved May 11, 2024, from
https://ana.esomar.org/documents/brand-proliferation-and-consumer-purchasing-
Kvaal and Djupvik (1996a, June 15). Prediction of customer segments with Neural Nets. ANA - ESOMAR. Retrieved May 11, 2024, from
https://ana.esomar.org/documents/prediction-of-customer-segments-with-neural-nets
Bull and Oxley (1996a, June 15). The search for focus brand values across Europe. ANA - ESOMAR. Retrieved May 11, 2024, from
https://ana.esomar.org/documents/the-search-for-focus-brand-values-across-europe
Lees, C. (1996a, June 15). The interactive consumer. ANA - ESOMAR. Retrieved May 11, 2024, from
https://ana.esomar.org/documents/the-interactive-consumer
Serre, Mariotte and Antoine (1996a, June 15). Monitoring customers. ANA - ESOMAR. Retrieved May 11, 2024, from
https://ana.esomar.org/documents/monitoring-customers